Ekkiden Blog

My name is Geoffrey, I am French, coming from Mâcon, a town in the north of Lyon and birthplace of Antoine Griezmann (for the soccer fans 😉).  

Despite my engineering background, I have a business/marketing-oriented position as Growth Manager at Ekkiden. To be more accurate, I am optimizing the business and hiring lead generation and I am in charge of the process automation as an intern in Growth Marketing. This demonstrates to me that any valuable experience you can gain is helping you finding a dream position in the future!  

Have you ever wondered how you would react if a co-worker doesn't do their part on a group project? Or how would you motivate someone on the team to do a particular task? Or even, have you ever thought on how do your colleagues benefit from your day-to-day at work?  

Although they seem ambiguous questions, all these aspects can come to define the culture of a company.  

But why is this concept so relevant within the recruitment process and community building? Keep reading to find out more! 🔍👀